Privacy Policy

Privacy Policy

Last Updated: 21st June 2026

1. Introduction

At Amy Jane Elves ("we", "our", "us"), we are committed to protecting and respecting your privacy.

This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website, place an order, subscribe to our mailing list, contact us, or otherwise interact with our business.

By using our website, you agree to the collection and use of information in accordance with this Privacy Policy.

2. Information We Collect

We may collect and process the following information:

Information You Provide Directly

When placing an order, contacting us, or signing up for our newsletter, you may provide:

  • Name
  • Billing address
  • Shipping address
  • Email address
  • Telephone number
  • Order information
  • Payment information (processed securely by our payment providers)
  • Any information included in correspondence you send to us

Information Collected Automatically

When you visit our website, we may automatically collect:

  • IP address
  • Browser type and version
  • Device information
  • Time zone settings
  • Website usage data
  • Pages viewed
  • Referral sources
  • Cookie and tracking information

3. How We Use Your Information

We use your information to:

  • Process and fulfil orders
  • Arrange delivery of products
  • Communicate regarding purchases and customer service enquiries
  • Provide updates regarding your order
  • Prevent fraud and maintain website security
  • Improve our products, services, and website functionality
  • Comply with legal and regulatory obligations
  • Send marketing communications where you have provided consent

4. Marketing Communications

If you choose to subscribe to our newsletter or marketing emails, we may send you updates about:

  • New artwork releases
  • Product launches
  • Promotions and discounts
  • Events and exhibitions
  • Business news and updates

You may unsubscribe from marketing communications at any time by clicking the unsubscribe link included in our emails or by contacting us directly.

5. Payment Processing

We do not store or have direct access to your full payment card information.

Payments are processed securely through trusted third-party payment providers, including Shopify Payments, PayPal, and other payment processors available through our store.

These providers process your payment information in accordance with their own privacy policies and security procedures.

6. Sharing Your Information

We only share your information where necessary to operate our business.

This may include:

  • Shopify (website and ecommerce platform)
  • Payment processors
  • Shipping and courier companies
  • Email marketing providers
  • Professional advisers, accountants, or legal advisers where required
  • Government authorities where legally required

We do not sell, rent, or trade your personal information to third parties for marketing purposes.

7. International Transfers

Some of our service providers may process data outside the United Kingdom.

Where this occurs, we take reasonable steps to ensure appropriate safeguards are in place to protect your personal information in accordance with applicable data protection laws.

8. Data Retention

We retain personal information only for as long as necessary to:

  • Fulfil orders and provide customer support
  • Meet legal, tax, accounting, and regulatory obligations
  • Resolve disputes and enforce agreements

When personal information is no longer required, it will be securely deleted or anonymised.

9. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to improve your browsing experience and help us understand how visitors use our website.

Cookies may be used to:

  • Remember your preferences
  • Maintain shopping cart functionality
  • Analyse website traffic
  • Improve website performance
  • Deliver relevant advertising

You can control or disable cookies through your browser settings. Please note that some website features may not function correctly if cookies are disabled.

10. Your Rights

Depending on your location and applicable laws, you may have the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your information
  • Restrict or object to certain processing activities
  • Withdraw consent where processing is based on consent
  • Request a copy of your personal information
  • Lodge a complaint with the relevant data protection authority

To exercise any of these rights, please contact us using the details below.

11. Security

We take reasonable technical and organisational measures to protect your personal information from unauthorised access, loss, misuse, alteration, or disclosure.

However, no method of transmission over the internet or electronic storage system can be guaranteed to be completely secure.

12. Third-Party Links

Our website may contain links to third-party websites, social media platforms, or services.

We are not responsible for the privacy practices or content of external websites and encourage you to review their privacy policies before providing personal information.

13. Children's Privacy

Our website and products are not directed at children under the age of 13.

We do not knowingly collect personal information from children. If you believe a child has provided personal information to us, please contact us so that we can remove the information.

14. Changes to This Privacy Policy

We reserve the right to update this Privacy Policy from time to time.

Any changes will be posted on this page with an updated revision date. Continued use of the website following any changes constitutes acceptance of the updated Privacy Policy.

15. Contact Information

If you have any questions regarding this Privacy Policy or wish to exercise your privacy rights, please contact:

Amy Jane Elves
Email: amyjaneelves@gmail.com
Website: www.amyjaneelves.com

If you are located in the United Kingdom and believe your personal data has been handled improperly, you may lodge a complaint with the Information Commissioner's Office (ICO).